DoulaCollectiveLactation consultantCare provider

Real feeding data. Not mom's memory.

Between your consults, feeding disappears into 2am exhaustion. Cradled captures it in real time — latch comfort, duration, frequency, type — so you walk into session two with a week of truth instead of a foggy recap.

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cradledapp.com/app/clients
A client's feeding record — latch comfort, duration, frequency, and type across the week
0% platform fees on client payments
Built for the full perinatal arc
Free app for your clients

The visibility gap

Your best tool is what mom remembers. And what mom remembers at 10am isn't what happened at 2am.

You ask: how often, how long, which side, how did the latch feel? She tells you what she can remember — pieced together across sleep-deprived nights. The gap between what actually happened and what gets reported is where your best clinical work goes missing.

On the admin side, you're juggling consult scheduling, invoicing for packages, and chasing clients for intake forms — across tools that weren't built for perinatal work.

Cradled closes both gaps. Your clients log every feed in real time. You walk into session two with a week of truth.

Feeding, structured

Real feeding data — not mom’s memory.

Everything you’d ask her in a consult, already logged — so the session opens with the pattern in front of you, not a recap.

Per-feed logs build themselves — type, side, duration, position — into a week you read at a glance.

Three hard latches in a row trips a flag — the escalation surfaces before she mentions it.

Diaper output charted against newborn baselines (6+ wet, 3+ stool) — your primary intake signal, out of her texts.

Everything included

Per-feed logsLatch comfort trendsPosition taggingCare-plan feeding goalsYour clinical note per feedDiaper output gridShort-engagement structure
cradledapp.com/app/clients
A client’s feeding history in Cradled — per-feed logs, latch trends, and diaper output at a glance

Run the practice

Your admin shouldn’t outlast your workday.

Scheduling, intake, invoicing, and packages in one place — the business half of LC work, off your evenings.

Availability, intake form, e-signed contract, and a payment link in one flow — no email chase.

Invoices with packages and a Stripe payment link; track paid / overdue at a glance.

Keep every dollar — 0% platform fees, deposits land in your own Stripe.

Everything included

SchedulingContractsInvoicing + packagesIntake templatesClient pipelineReports + CSV exportShared files
cradledapp.com/app/invoices
Invoices in Cradled — packages and Stripe payment links in one place

Keep every dollar you charge

Cradled takes zero from client payments.

Your Stripe account, your money. Deposits land directly in your bank. No platform cut, no markup. Stripe's standard processing fee is the only deduction. Prefer e-transfer or cash? Track those too, zero cost.

Between sessions

The follow-up doesn’t wait for the next session.

Most LC engagements are one to three sessions. Cradled keeps you connected in between — the photo, the trend, and your reply all in one place.

A latch photo lands in the thread; your reply and the position tweak save with the feeding history.

6-domain wellbeing and smart alerts flag a hard week before your next session.

Quiet hours honored — clients get an acknowledgement, not a 2am silence.

Everything included

Photos in-threadMom + partner threadQuiet hours6-domain wellbeingPartner visibilitySmart alertsSession notes
cradledapp.com/app/inbox
The Cradled inbox — latch photos, replies, and wellbeing alerts in one thread

The unfair advantage

A free app that makes the feed data actually happen.

The mom-side app is a complete perinatal support experience — not a portal with your logo. Real value between sessions is exactly why she keeps logging.

Feed logging built for 2am, one-handed — quick taps during a feed, not paragraphs later.

Her partner is a first-class user — when he logs bottles, you see it too.

Her village coordinates meals and night relief without her asking — less exhaustion, better feeding.

Everything included

Feed loggingPartner journeyVillage coordinationWeekly contentFree forever

Her app stays free even after your time together ends — good for her, good for referrals, good for your reputation.

How it works

The tool grows with the relationship.

You don't have to ask prospects to install an app before they've decided to book.

1

Inquiry

A new lead comes in. Add them with a name and email. No app install, no friction for them yet.

2

Intake + schedule

Send your intake template and book the first consult. She fills it out in the app before the session.

3

Contract + first invoice

Package or single-session, she signs on any device. First payment goes through Stripe or whatever method you prefer.

4

Active care

At contract signing, she's invited to join the app — intake, contract, invoices all connect to her profile automatically. Feeding logs start flowing in.

What Cradled isn't

Honest scope notes.

Not a clinical charting tool. Your session summary and private notes work, but detailed assessments (oral function exams, formal weight checks, diagnostic work) should stay in whatever clinical system you already use.

Not an insurance billing system. If you bill insurance, keep using the tool that handles claims. Cradled handles the cash-pay side — invoices, Stripe, e-transfer, packages.

Not a replacement for your clinical credentials. We're a practice and care-coordination tool, not a credential or continuing-ed provider.

We'd rather be honest about the lines than stretch claims you'd have to walk back.

KF

From the founder

Built for the full perinatal arc — including the feeding piece.

I'm Kristi — a registered social worker and certified birth and postpartum doula. I'm not an IBCLC, but I've spent ten years watching families struggle with feeding, and I've seen how much better consults go when the data isn't being reconstructed from sleep-deprived memory.

We built the feeding timeline around that — real-time logging, trend visualizations, latch comfort tracking — because that's where the clinical conversation actually starts. The rest of the practice tools are there so you don't need a second subscription to run your business.

If you're an IBCLC or practicing LC and you want to help shape what Cradled does next, we'd love to hear from you.

RSWCertified DoulaBSW10 years clinical2025 Best Doula — Kelowna

Pricing

Start free. Scale when you're ready.

Cradled takes zero from client payments. Stripe's standard processing fees apply.

Free

$0/mo

Forever. No credit card.

  • 1 active client
  • All features: scheduling, invoicing, contracts, templates, reports
  • Feeding timeline + trends
  • Stripe Connect (0% platform fee)
First 100 CPs

Founding

$14.99/mo

Locked at this rate for as long as you stay subscribed.

  • Unlimited active clients
  • Every feature, at scale
  • Priority email support

Already on another tool?

Lock in $14.99/mo today — migrate when you're ready. Most CPs are mid-year on another platform. Sign up now, run Cradled alongside what you have, and switch fully when your other plan ends. Your $14.99 rate stays for as long as you stay subscribed.

See full pricing & feature comparison →

Also a doula or other birth worker? We have pages for those too.

Ready to get started?

Create your account, add your first client, and run your whole practice from one place.

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